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Summon ultra-soft and glossy hair in just twenty minutes with the best-selling Bleach London Reincarnation Mask. Developed with bleached, coloured and damaged hair in mind, the mask works on all hair types to moisturise and nourish the strands, leaving them looking and feeling hydrated.
The high-performance formula features a blend of hydrolysed wheat protein, sunflower seed oil and lactic acid to encourage stronger-looking hair that’s more manageable, while protecting each strand from environmental aggressors.
Vegan.
- Application: Apply to shampooed hair, comb through and massage in. Wrap hair in a warm towel to enhance conditioning effect. Leave on for 2-3 minutes then rinse thoroughly.
Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Octyldodecanol, Cetrimonium Chloride, Amodimethicone, Isopropyl Alcohol, Sodium Benzoate, Lactic Acid, Dipropylene Glycol, Parfum (Fragrance), Hydrolyzed Wheat Protein, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Lauryl Pyrrolidone, Trideceth-12, Propylene Glycol, Phenoxyethanol, Polyamide-2, Benzoic Acid, Saccharomyces/Magnesium Ferment, Helianthus Annuus (Sunflower) Seed Extract, Potassium Sorbate, Saccharomyces/Iron Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Benzyl Salicylate, Coumarin, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Frequently Bought Together

This item
BLEACH LONDON Reincarnation Mask 500ml
89 AED
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Customer Reviews
5 stars rating 138 reviews
4 stars rating 16 reviews
3 stars rating 3 reviews
2 stars rating 1 reviews
1 stars rating 1 reviews
Top Customer Reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Hair mask
So I have long hair and I’m currently in the process of going from pretty much black to blonde . I use olaplex shampoo and conditioner for about a year now and haven’t noticed any changes in my hair . This mask has literally made my hair so much stronger and I’ve only used it twice . I really recommend this if your hair is really fragile from bleach or if your hair is breaking off. Smells amazing too!
by Daisy Verified Purchase
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Amazing
I am on the journey from copper back to blonde and it’s been very very tough on my hair. This mask has SAVED my hair no joke!! My hair was very dry and just crying out for help and this mask has helped so much. My hair isn’t as dry, brittle and frail as it was and using it twice a week whilst only washing my hair that much has definitely helped it a lot. I would recommend this to anyone. If you are going to buy it please buy the big tub.
by Ellis Verified Purchase
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Keeps hair healthy and strong
One of my favourite protein treatments. I use once a month.
by Rachel Verified Purchase
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Hair extensions saver!
I have very light bleached blonde hair with hair extensions that match, the hair extensions were starting to dry out on ends so i picked this up and thought it has great reviews and it wouldn't hurt to try... I left it on for 30 mins and just wow!! My natural hair and extensions feel super soft and brand new again! Definitely recommend this and i have used kérastase hair masks that haven't even helped! Which is crazy considering the price difference!
by Bethany
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Amazing purchase
I had this mask recommended to me and at first I thought my friend was exaggerating about its immediate effects but I can absolutely confirm that after just ONE application (left for a couple of hours) my hair looked at least 70% healthier. This product is not joke. And the price x size ratio is incredible. I am ridiculously happy and will definitely buy again.
by Rurn Verified Purchase
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My favourite hair mask
Love this hair mask - makes my hair feel like I just had it washed at a salon. Leaves it really soft and has been a saviour over lockdown.
by C123 Verified Purchase
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Amazing
Love this hair mask! Makes my frazzled bleached hair feel so so soft and smells lovely. I slather it on so probably use too much and this tub still last me ages!
by Millie Verified Purchase
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Good hair mask
Bleach London is cream texture. Smells good. My hair is more health, strong and shinning after trials 2 weeks, less static electricity, will keep going to use.
by Sese Verified Purchase
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amazing product
Amazing product which is easy to use, and a little goes a long way. This product transformed my hair. Will be purchasing again.
by Marnie
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