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Aveda was created out of founder Horst Rechelbacher’s belief in the benefits that natural and organic hair care products can have on our hair. After enjoying a career from a young age in his native Austria and soon after in Italy, Horst picked up specialist knowledge – and a handful of awards – for all things hair, including how to style it. At age 17, he was tending to the haircare concerns of some of the world’s biggest names before he launched a tour across Europe and America at age 20 to share his styling secrets.

However, after a car accident in the American state of Minnesota in 1963, Horst simply decided to stay there. Putting down roots, he launched his chain of Horst & Friends salons, becoming a successful entrepreneur. Despite its success, Horst started to suffer from serious burnout and turned to his mother's herbal remedies, which soon morphed into Indian retreats in 1970.

After this experience, Horst came back with a deeper appreciation for the earth. He decided that it was much more beneficial to formulate bestselling products such as the magical Nutriplenish Leave-in Conditioner with all-natural ingredients.

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Products

  • Aveda Botanical Repair Intensive Strengthening Masque Light 300ml

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    450 AED
  • Aveda Botanical Repair Strengthening Leave-In Treatment 25ml

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    4.86 Stars 14 Reviews
    45 AED
  • Aveda Purescription Volumising Tonic 100ml

    4.48 Stars 56 Reviews
    139 AED
  • Aveda Botanical Repair Strengthening Shampoo 200ml

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    4.47 Stars 49 Reviews
    179 AED
  • Aveda Botanical Repair Strengthening Conditioner 200ml

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    4.52 Stars 27 Reviews
    199 AED
  • Aveda Be Curly Curl Enhancer 200ml

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    4.5 Stars 108 Reviews
    151 AED
  • Aveda Phomollient Styling Foam 200ml

    4.33 Stars 49 Reviews
    131 AED
  • Aveda Shampure Nurturing Conditioner 250ml

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    139 AED
  • Aveda Nutriplenish Leave-in Conditioner 200ml

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    4.29 Stars 41 Reviews
    199 AED
  • Aveda Nutriplenish Deep Moisture Conditioner 250ml

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    5.0 Stars 10 Reviews
    199 AED
  • Aveda Nutriplenish Curl Gelée 200ml

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    169 AED
  • Aveda Nutriplenish Masque Light Moisture 150ml

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    4.5 Stars 4 Reviews
    239 AED
  • Aveda Be Curly Shampoo (250ml)

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    4.32 Stars 22 Reviews
    140 AED
  • Aveda Sap Moss Weightless Hydration Shampoo 200ml

    4.51 Stars 35 Reviews
    129 AED
  • Aveda Men's Pure-Formance Grooming Clay 75ml

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    4.56 Stars 18 Reviews
    149 AED
  • Aveda Be Curly Conditioner 200ml

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    3.92 Stars 13 Reviews
    164 AED
  • Aveda Smooth Infusion Anti-Frizz Shampoo 200ml

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    3.38 Stars 8 Reviews
    149 AED
  • Aveda Sun Care Protective Hair Veil 100ml

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    4.26 Stars 27 Reviews
    159 AED
  • Aveda Shampowder Dry Shampoo 56g

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    4.39 Stars 36 Reviews
    182 AED
  • Aveda Rosemary Mint Purifying Shampoo 250ml

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    4.41 Stars 73 Reviews
    119 AED
  • Aveda Confixor Styling Gel 250ml

    4.62 Stars 29 Reviews
    126 AED
  • Aveda Invati Advanced Exfoliating Light Shampoo 200ml

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    4.36 Stars 11 Reviews
    179 AED
  • Aveda Sap Moss Weightless Hydration Conditioner 200ml

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    4.38 Stars 16 Reviews
    148 AED
  • Aveda Invati Advanced Thickening Conditioner 200ml

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    4.0 Stars 16 Reviews
    199 AED
  • Aveda Pure Abundance Volumising Shampoo 250ml

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    4.4 Stars 35 Reviews
    140 AED
  • Aveda Large Wood Paddle Brush

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    4.58 Stars 55 Reviews
    188 AED
  • Aveda Invati Advanced Thickening Foam 150ml

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    4.6 Stars 10 Reviews
    153 AED
  • Aveda Men Pure-Formance Shampoo 300ml

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    4.38 Stars 8 Reviews
    149 AED
  • Aveda Heat Relief Thermal Protector and Conditioning Mist 100ml

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    4.28 Stars 25 Reviews
    188 AED
  • Aveda Botanical Repair Intensive Strengthening Masque Rich 200ml

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    4.93 Stars 14 Reviews
    315 AED
  • Aveda Cherry Almond Shampoo 250ml

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    4.14 Stars 36 Reviews
    119 AED
  • Aveda Be Curly Curl Enhancing Hairspray 200ml

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    4.43 Stars 7 Reviews
    149 AED
  • Aveda Pure Abundance Style Prep 100ml

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    4.67 Stars 12 Reviews
    166 AED
  • Aveda Smooth Infusion Style-Prep Aveda Smoother 100ml

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    4.83 Stars 6 Reviews
    169 AED
  • Aveda Be Curly Co-Wash 250ml

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    4.36 Stars 22 Reviews
    158 AED
  • Aveda Control Force Hairspray 300ml

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    4.29 Stars 7 Reviews
    169 AED
  • Aveda Invati Advanced Exfoliating Rich Shampoo 200ml

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    5.0 Stars 4 Reviews
    179 AED
  • Aveda Pure Abundance Volumising Clay Conditioner 200ml

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    4.22 Stars 9 Reviews
    164 AED
  • Aveda Texture Tonic 125ml

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    5.0 Stars 3 Reviews
    166 AED
Aveda has a vision that brings together beauty, the environment and your natural wellbeing to ensure you get the most out of your haircare routine, and be kind to your surroundings. Each product is enriched with natural botanicals, herbal extracts and powerful elixirs that work in synergy with your hair to make sure it stays healthy, shiny, bouncy and voluminous. There are numerous ranges within Aveda Haircare that cater to different hair types and needs. So, no matter whether you have dry, coloured or oily hair, there is a collection to suit your hair.